What is AEP (Annual Enrollment Period)?
Annual Enrollment Period
Definition
The Annual Enrollment Period (AEP) is the period from October 15 through December 7 each year during which Medicare beneficiaries can make changes to their Medicare Advantage and Medicare Part D prescription drug coverage. Changes made during AEP take effect January 1 of the following year.
Why AEP (Annual Enrollment Period) Matters for Insurance
AEP is the busiest and most important season for Medicare insurance sales. Call centers ramp up staffing, lead volume surges, and conversion rates peak. Insurance agencies that aren't prepared with scalable dialer infrastructure, trained agents, and compliance monitoring risk losing millions in potential commissions during this 54-day window.
Key Points
- Runs October 15 through December 7 annually (54 days)
- Beneficiaries can switch Medicare Advantage plans, join or drop MA plans, or change Part D coverage
- Changes take effect January 1 of the following year
- CMS has strict marketing rules that intensify during AEP
- Call centers typically see 3-5x normal call volume during AEP
How AgentTech Handles AEP (Annual Enrollment Period)
AgentTech scales seamlessly for AEP. Add seats in minutes (not weeks), monitor compliance across all agents in real-time, and use AI coaching to keep new seasonal agents on-script. Our platform handled 10x volume increases during AEP 2025 without performance degradation.
Frequently Asked Questions
See AEP (Annual Enrollment Period) in Action
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Try AgentTech Dialer NowReferences & Authoritative Sources
The information on this page is supported by the following official and authoritative sources.
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Medicare.gov CMS